Blog Posts – Visual Alchemy

June 4, 2025

Top 5 Takeaways From Internet Marketing & E-Commerce

Here are 5 reasons why I believe this course is one of the most valuable marketing classes you can take in your academic journey and how it’s already impacting the way I think, plan, and strategize. As a graduate student with a strong foundation in design and an emerging career in marketing, I’ve taken classes that skim the surface of […]

Posts 0 4 min read

May 29, 2025

Best Practices for Online Advertising and Affiliate Marketing

Best Practices for Online Advertising and Affiliate Marketing Online advertising and affiliate marketing work together as complementary approaches that help businesses efficiently connect with their target audiences in today’s digital marketplace. Through online advertising, companies promote their offerings directly with paid advertisements, whereas affiliate marketing relies on third-party publishers who receive commissions based on performance metrics from business promotion. To […]

Posts 0 3 min read

May 24, 2025

Google Certifications

Shelby La Fleur has earned various Google certifications, demonstrating a strong command of digital advertising principles and platform-specific expertise. These certifications span Google Ads Search, Display, Video, Measurement, and Performance Planning, showcasing proficiency in campaign strategy, audience targeting, smart bidding, and conversion tracking. Through this certification journey, Shelby has developed the skills to design and manage high-impact campaigns that align […]

Certifications 1 33 sec read

May 11, 2025

E-Commerce Platform Comparisons

Comparing Three Leading E-Commerce Platforms: Shopify, WooCommerce, and BigCommerce Choosing an appropriate e-commerce platform is vital for all businesses and nonprofits aiming to optimize online sales processes while improving customer satisfaction in the fast-changing digital marketplace. Organizations that sell products or services online depend on e-commerce platforms to function as automated shopping carts that handle purchase transactions. Shopify, WooCommerce, and […]

Posts 1 2 min read

April 27, 2025

Thrive Market Business Persona

What Is a Buyer Persona? A buyer persona is a one-page, research-informed representation of your ideal customer or audience segment. It’s not a single person; it’s a snapshot of a group that shares important characteristics. Personas help businesses and nonprofits focus their messaging, ad targeting, website content, and design to appeal directly to the people most likely to take action. I chose […]

Posts 0 24 sec read

April 12, 2025

Best Internet Practices

Best Practices for Website UX, Blog Posts, SEO, and Web Design Businesses achieve strong digital presences by effectively integrating essential components such as user experience (UX), blog content, SEO tactics, and website design. These elements combine to form a website that easily attracts users and drives conversions. User experience design aims to build naturally and easily understood interactions. Following best practices means […]

Posts 0 3 min read

April 2, 2025

Bio

My name is Shelby, and I come from a fine art and graphic design background. Creativity has always been at the center of my life, shaping the way I view and interact with the world. While my journey started in traditional art, I have since expanded into digital design, business strategy, and analytics, exploring how creativity intersects with data-driven decision-making.I […]

Posts 3 3 min read

April 1, 2025

Greetings Programs!

Lets explore some ways to enjoy music particularly in the relm of videogames Spyro the Dragon OST Nightmare Rush OST Borderlands 3 OST Coffee Talk OST “We hope that eventually there would be an occasion which I can personally prove that game music can in fact impress many different people and move them”.-Nobuo Uematsu

Posts 0 18 sec read

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